I'm Ariel, a product designer and software builder from Tel Aviv, Israel. For the past 3+ years, I've been mostly working on Langotalk, an AI language learning app.
Before that, I spent 10+ years designing consumer products at great companies, such as Waze, Mixtiles, Simply and more.
Currently looking for my next opportunity - working on hard problems with people I can learn from during this exciting new era.
Langotalk
As a solo founder, I built Langotalk—a language learning app with real-time AI lessons—to over 10,000 paying users and $1M in annual revenue in under two years.
Mixtiles
I led the design of new products at Mixtiles, a direct-to-consumer e-commerce company. Worked closely with the growth team on experiments. During my time there we saw the company growing from $20-$30M / year to over $100M / year in revenue.
Simply
I was a senior designer working on Simply Piano - one of the top music learning apps in the world, now generating over $100M/year. My role was working on the core product experience of Simply Piano and designing dozens of A/B test to support our growth.
Waze
Led design of the Waze Map Editor at Google. Architected systems like lane guidance used by 150M monthly active users.
Other selected work
Snippets from short design sprints and contract projects for teams that needed focused product work — from growth experiments to core UX overhauls.